Pricing that grows
with your data.
Usage-based pricing — only pay for the events you capture. No seat limits, no per-connector fees, no surprises.
Starter
For Shopify stores getting started with server-side tracking.
- Shopify server-side tag manager app
- Up to 2 ad and measurement integrations
- Basic event capture and forwarding
- Community support and docs
Growth
For marketing teams running multi-platform server-side tracking.
- Event IQ
- Ingest ID
- Ingest IQ
- Ad Shield
- All 30+ ad and measurement integrations
- Identity resolution with Ingest ID
- Real-time capture and Pixel/CAPI dedup
- Consent framework integration, governance and enforcement
- Assisted Conversion to recover missed conversions
- Offline conversions push to ad and analytics platforms
- Slack, Teams, and email alerts
- Standard email support
Enterprise
For data, security, and platform teams with advanced requirements.
- Pulse AI insights + Site Intelligence
- SSO (Entra, SAML) and RBAC
- SOC 2 audit artifacts, custom DPA, subprocessor list
- Anomaly detection and notifications
- Data quality monitoring, insights, and alerts
- Custom data retention and delivery
- Dedicated CSM + shared Slack channel
- Custom uptime and support SLAs
- Regional deployment (US / EU / EMEA / APAC)
Running on Shopify? Get started free with our app on the Shopify App Store ›
Pricing built to scale with your business
The same philosophy for a 100k-event month or 100M: pay for what you use, keep everything you unlock.
Usage-based
Billed on captured events — not per seat, not per user tier, not per connector. Your pricing scales with your data, not your headcount.
All integrations included
Meta, Google, TikTok, Klaviyo, GA4, and 30+ more are available on every paid tier. No surprise connector fees, no destination caps.
Volume rewards growth
Higher event volumes unlock lower unit costs automatically. The bigger you get, the cheaper each event becomes.
"We saw recovered conversions within the first week. Ingest Labs paid for itself before we'd even finished onboarding."
What's included at each tier
The full Ingest Labs platform, matched to the shape of your team.
Platform products
| Capability | Starter | Growth | Enterprise |
|---|---|---|---|
| Event IQ — unified event analytics | — | ||
| Ingest IQ — server-side tag manager | Shopify only | ||
| Ingest ID — identity resolution | — | ||
| Ad Shield — bot and invalid-traffic filter | — | ||
| Data Integrity Score | — | — | |
| Pulse — AI-powered media insights | — | — | |
| Site Intelligence — tracking audit | — | — |
Security & compliance
| Feature | Starter | Growth | Enterprise |
|---|---|---|---|
| GDPR and CCPA compliance | |||
| SOC 2 Type II | — | ||
| Consent frameworks (OneTrust, Consentmo, custom) | — | ||
| SSO — Microsoft Entra, SAML | — | — | |
| Role-based access control | — | — | |
| Audit logs | — | — | |
| Custom DPA and subprocessor list | — | — | |
| Regional deployment (US / EU) | — | — |
Support & services
| Service | Starter | Growth | Enterprise |
|---|---|---|---|
| Community forum and docs | |||
| Email support | — | Standard | Priority |
| Response SLA | — | Next business day | Custom |
| Dedicated CSM | — | — | |
| Shared Slack channel | — | — | |
| White-glove onboarding | — | — | |
| Custom uptime SLA | — | — |
Frequently Asked Questions
What counts as an event?
An event is any action captured by the Ingest Labs platform and forwarded to one of your downstream destinations — a page view, add-to-cart, purchase, lead form submission, and so on. Duplicate events (e.g. a Pixel event and a matching Conversions API event with the same event_id) count as one.
Do I pay for bot or invalid traffic?
No. Ingest Labs Ad Shield filters bot, spoofed, and invalid traffic before events are counted or forwarded — included on every paid tier. Only verified human events count toward your volume.
How is PII handled and stored?
PII is hashed or encrypted in transit and at rest. Customers on Enterprise plans can choose regional deployment (US or EU) and sign a custom DPA. We're SOC 2 Type II certified and GDPR/CCPA compliant across all tiers.
What happens if I exceed my event volume?
Events are never dropped. If you exceed your plan volume we'll contact you to right-size the plan — overages are billed at your plan's unit rate, and volume discounts kick in automatically as you grow.
Can I change plans later?
Yes. You can upgrade at any time; new capabilities activate immediately. Downgrades take effect at the start of your next billing cycle.
Do you offer a free trial?
Shopify stores can use the free Ingest Labs app immediately with no trial period required. Growth and Enterprise plans include a guided proof-of-concept — talk to sales to arrange one.
Ready to ship server-side tracking?
Book a demo and we'll map the right tier to your event volume and stack.