Your Data,
Unified And Validated.
Our server-side platform unifies all your customer data into a single, reliable stream. We'll give you a complete view of your audience, enabling you to optimize your tracking at the source, giving you a complete and accurate view of your customer journey.
Powerful Features To
Transform Your Data
Event IQ provides a comprehensive set of tools to unify your customer data, analyze campaigns, and generate actionable insights.
Data Unification & Customer Profiling
Unify customer data to power smarter targeting, personalization, and audience activation.
Advanced Campaign Analytics
Get real-time campaign insights with UTM and conversion metrics to boost ROAS and protect your ad spend.
AI-Powered Insights
Use AI to optimize campaigns and SKUs with actionable insights that boost conversions and improve product listings.
Cross-Device Tracking
Get a unified view of ad performance across all devices to spot trends and optimize campaigns with ease.
Tailored Solutions For Every Team
Event IQ provides specific benefits for each role in your organization, ensuring everyone gets the insights they need.
E-commerce Managers & Marketing Teams
- Account Optimization
- Revenue Growth
- Inventory Management
Digital Marketers & Campaign Managers
- Campaign Performance
- Attribution Analysis
- ROI Optimization
CMOs & Marketing Directors
- Strategic Planning
- Budget Allocation
- Market Insights
CRM & Customer Success Teams
- Customer Profiling
- Lifecycle Management
- Retention Strategies
Data Analysts & Business Intelligence Teams
- Advanced Analytics
- Data Visualization
- Predictive Modeling
Why Choose Event IQ
Our platform provides clear advantages that help your business grow and succeed.
Operational Efficiency
Eliminates the need to juggle multiple platforms.
Revenue Optimization
AI-powered SKU performance insights drive sales.
Cost Reduction
Better ROAS and protected ad budgets.
Strategic Decision Making
CLTV analysis and comprehensive customer profiling.
Competitive Advantage
Real-time insights enable faster campaign optimization.
Frequently Asked Questions
What is a unified customer profile?
A unified customer profile brings together data from apps, web, CRM, and in-store systems into one 360° view of your audience. We connect these touchpoints seamlessly so you can understand behavior in real time and personalize campaigns without fragmented insights.
What is event-based analytics?
Event-based analytics tracks specific customer interactions, like clicks, purchases, or sign-ups, as discrete events. We capture these moments across channels so you can measure journeys, identify drop-offs, and optimize performance with accuracy.
How do you track campaign performance across channels?
We provide real-time dashboards and attribution models that track performance across every channel. You see which campaigns, creatives, or SKUs drive engagement and revenue, allowing you to scale what works and cut what doesn't.
How does personalization improve marketing?
Personalization turns data into meaningful experiences. By tailoring content and offers to each customer's profile and behavior, we help you boost engagement, increase loyalty, and drive higher ROI across campaigns.
What is click-through attribution?
Click-through attribution gives credit to the last ad a customer clicked before converting. We make this transparent in our reporting, so you can clearly see which channels and creatives drive action without guessing.
Event IQ delivers server-side event analytics and customer data unification by Ingest Labs. Features: customer data unification, advanced campaign analytics with real-time dashboards, AI-powered optimization, SKU-level insights, cross-device tracking, role-specific dashboards for marketers and CMOs, CLTV analysis and attribution modeling.
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Get full-funnel visibility, boost ad ROAS, and ensure privacy compliance — in under 24 hours.