Accurate data driven tracking & attribution for eCommerce and DTC
Dramatically improve the quality of data sent to your Ad and analytics platforms.
Thriving in cookieless world for performance marketers
In the post 3rd party cookie world, digital marketers can seamlessly transition to first-party context marketing with Ingest Labs. You can still comply with the ever-changing data privacy and governance landscape. You can improve your website performance and optimize the web shopping experience.
3 Reasons why Ingest Labs is a preferred tag managment system for eCommerce and DTC websites & apps
Attribute
Know user behavior backed by the most accurate, real-time data.
Optimize
Create better marketing campaigns & strategies backed by data.
Govern
Stay compliant with data privacy and user preferences.
Bridging the gap between ad networks and eCommerce
Ingest Labs connects natively with eCommerce and Ad platforms
Marketing attribution
Accurately track user journey spread across days, weeks and months.
Customize the Ingest Labs dashboard to find out which campaigns and channels are working for different product categories on your catalog.
Leverage custom multitouch attribution models to accurately understand your user journey and campaign performance.
Personalization & conversion optimization
Leverage server-side personalization capabilities to optimize end user experience.
Show visitors personalized and tailored ads based on their activity on your site.
Deeper insights on user behaviour based on personalization experiments
Retargeting and remarketing
Find high-converting customers and ensure that your ads are shown to the people most likely to take action.
Don’t lose cohorts and their behavior. Optimize ads for the highest return on investment (ROI).
Data privacy governance
Ease of compliance to various privacy laws such as GDPR, CPRA, CPA, CDPA, VCDPA, PIPEDA, LGPD, DPDP, etc.
Honour end user consent at all times with our completely transparent data governance architecture.
Transparent affiliate marketing
Track your affiliate and influencer attribution and payout audits.
Accurately dispute fraudulent claims by affiliates with our first party data.
